LinkedIn Fans Rejoice: Your iPad App Has Arrived

Online networking site LinkedIn has some big, if not overdue news for iPad-toting business professionals:

BY | 13 hours ago
 LinkedIn iPad App

LinkedIn now has an iPad app. Until now, LinkedIn only offered mobile apps for the iPhone, Android, BlackBerry and Palm Pre.

Other popular social networking sites such as Facebook and Twitter already have apps for iPad users.

LinkedIn says an increasing slice of the site’s overall traffic — nearly a quarter — comes from users on mobile devices. Among the devices being used, the iPad is the fastest-growing with traffic increasing 250 percent so far this year over 2011.

Here’s what you get with the iPad app:

Related: Four Ways LinkedIn Can Help Your Business Grow

  • The most prominent feature of the start page is a large image in the upper right corner with four LinkedIn Today news stories.
  • Below that you can see a list of who has viewed your profile and who among your contacts has recently changed jobs.
  • In the upper left corner you’ll find a stock ticker, a weather report and a useful calendar tool that can sync with your existing work calendar, linking to the LinkedIn profiles of the people you’re meeting with.”Smart professionals are doing more research on people for meetings, partnerships and other business needs, and we want this app to be a valuable tool for them,” says LinkedIn mobile product head Joff Redfern. “If you understand a person you’re going to meet with, and their perspective on business, you’ll have an edge.”
  • Click on the LinkedIn logo at the top left of the start page to navigate to the app’s main page. There you can access updates, your profile and your inbox — when you can send and receive messages and connect with new contacts. Search and settings tabs are at the top of the page.
  • IPad app LinkedIn

 

For now, all features on the iPad app will be free. While LinkedIn doesn’t have immediate plans to create an app for other tablet devices, its iPhone and Android mobile apps will soon be upgraded to include many similar features as the iPad app, Redfern says.

Do you primarily access LinkedIn from a mobile device? Will you download its new iPad app? Let us know in the comment section below.

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Younger customers take to Pingup’s text-based ordering

Mobile Text Marketing Service has new ring to it

 

By Gary J. Remal  |   Monday, April 23, 2012  |  http://www.bostonherald.com  |  Technology Coverage
Photo

Photo by Chitose Suzuki

Frustrated, angry and stuck on hold with his cable company more than a year ago, Boston tech entrepreneur Mark Slater came up with an idea that could just turn out to be the next big thing.

He calls it, Pingup, a text-based system that allows businesses to communicate with their customers without the hassle and waiting times associated with today’s corporate phone trees.

And if pilot trials in South Boston over the last eight months are any indication, his confidence may be well-founded.

“We looked at the way people communicate today with their friends and family, which is predominately texting,” Slater told the Herald. “All the data shows people are texting more and calling less, and we asked, why can’t they communicate this way with businesses. They never miss a phone call ever again. They never miss a customer.”

Rick Polio, owner of Rick’s Sandwich Shop in the same Seaport District building where Pingup is being developed, was one of the first of the two dozen South Boston businesses to take on a beta version of the system, largely because the Pingup staff wanted to text in their own lunch orders.

“It was a new medium for me. I have to fix the meals and answer the phone. Now it’s just another venue, using a keyboard,” Polio said. “I cook, I do everything. It took some adjustment, but it’s just a daily habit now.”

Pingup even lets him chat and make personal connections with his customers, Polio said. “They’re upper-20s, early-30s young professionals and they live on their phones. They come to the window and they’re texting,” he said. “They don’t know anything else. And I think that’s why you have to adapt to the technology if you want to keep up with what’s going on.”

A group of Army recruiters who also share Pingup’s office building began using the system to order their own lunches and have already come up with a plan to use Pingup to communicate with prospective soldiers, said Slater, 40, who came from his native Britain to attend BU. “We’d never have thought of that in a month of Sundays.”

He expects much more of that kind of use of Pingup as more businesses see its potential. The company plans to make money by providing additional contacts with the system, which they call “seats,” and extra applications and services such as publishing menus or receiving payments. The first “seat” for each business will be free, Slater said, and individual use is always free. Users may also piggyback on the system to build their own applications.

The software for Pingup was developed by talented programmers under contract from Eastern Europe, he said, then patented and readied for use, all for about $500,000. New investors are joining now to provide the funds to expand and promote the system in other parts of the country.

But Slater says businesses from elsewhere can jump in as soon as they wish. He already has indications that nightclubs from Miami and Las Vegas are lining up to use the new service, along with more than a dozen Hub clubs, because their businesses all have a common problem, responding to hundreds of calls each Friday and Saturday night. He expects much more of those kinds of contacts to lead to new customers as word of Pingup goes “viral.”

“We’re getting them as customers because we’re solving that problem,” Slater said. “I’d say we’ll be nationwide in the summer, that’s certainly our expectation.”

But Slater isn’t the only entrepreneur hunting in these waters. Other companies are looking to make use of text-based communications in commercial applications, including some in Greater Boston, so competition may heat up.

Article URL: http://www.bostonherald.com/business/technology/general/view.bg?articleid=1061126373

 

Local Mobile Search is Growing Nationwide… and in Jacksonville, Too!

How Important is Local Mobile Search to Jacksonville Business Owners?

Mobile search is an ever-growing profit factor important to local business owners and is an indication of an ongoing shift in consumer buying behavior and purchasing patterns.  With the increasing acceptance of mobile devices and smartphones by today’s consumer, coupled with faster internet connection speeds, searching the web with these devices is becoming more prevalent.

Mobile Search & Mobile Websites: Why Mobile Marketing is Crucial …  

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